Press Release

Music for Sustainable Development

25 June 2019

  • The United Nations in Ethiopia has partnered with local artist, Helen Berhe, to produce a music video on her latest single that creatively promotes gender equality through engaging and powerful lyrics.



ADDIS ABABA.- The partnership on music for social good is financed by the United Nations Development Programme (UNDP) as part of its partnership with the Government of Kazakhstan aimed at promoting South-South cooperation. The video was filmed by Pappa Film Studio and directed by Yidnekachew Shumete.



The engagement on the new single is couched within the UN’s efforts to roll out the promotion of the 17 goals of Sustainable Development Goals (SDGs) in the country. The new single specifically highlighting Goal 5, which focuses on gender equality and the empowerment of all women and girls at all levels.



The music video will be launched in the vicinity of the historic Africa Hall in the UN ECA Compound on Friday 29th June 2018.



Ethiopia is one of the 193 countries that adopted the 2030 Agenda for Sustainable Development. The SDGs replaced the Millennium Development Goals (MDGs) implemented from 2000 to 2015 where Ethiopia made commendable progress to meet six out of the eight Millennium Development Goals. One of the goals where the country was lagging behind was the MDG on gender equality.



“Gender equality and women empowerment is a must for if we are to achieve inclusive and sustainable development in this country” stressed Ms. Louise Chamberlain, UNDP Country Director for Ethiopia.



UNDP estimates that gender inequality is costing sub-Saharan Africa on average $US95 billion a year.



“Women should believe in themselves and be able to decide on issues regarding their lives. Every one of us are responsible to take active role to achieve gender equality and treat each other with respect; women and men, girls and boys,” said Helen Berhe highlighting the background to her new single that tackles gender equality.

Photo of Martha

Martha Mogus

UNDP
Communications Unit Team Leader

UN entities involved in this initiative

UN Women
United Nations Entity for Gender Equality and the Empowerment of Women
UNDP
United Nations Development Programme

Goals we are supporting through this initiative